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Coty Picks Up a New Executive

Appoints Camillo Pane as EVP Category Development

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By: Jamie Matusow

Editor-in-Chief

One executive leaves and another enters. Following news in recent months of several high-level employees leaving the company, Coty has announced a new member of its team. Camillo Pane will step on board as EVP Category Development, starting in July. Pane will join the Executive Committee and report to Bart Becht, chairman and interim chief executive officer. Pane succeeds Renato Semerari, who will remain in his role for the transition period.

Pane’s responsibilities will include the development of strategies, innovations and support programs for Coty’s categories and brands across Fragrances, Color Cosmetics, Skin Care and Body Care.

Most recently senior vice president, global category officer, consumer health, at Reckitt Benckiser, Pane was responsible for managing one of the largest and fastest growing categories at Reckitt Benckiser. He started with Kraft and was with Reckitt Benckiser for 19 years in local marketing, general management and global category development roles across a very broad variety of categories & brands in Italy, USA, Brazil and the UK.

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